As a business person or entrepreneur, it is imperative to own an impressive, clean personal online reputation. When people are looking at potential future job opportunities, you bet the company managers are looking you up. Companies, both Internet-based and brick and motor, must be easily findable online and offer a visible online presence for users. Without that footprint, users will look elsewhere.
Without adequately taking advantage of your brand on search, anybody, including but not limited to: your bully from high school, a rival co-worker, an upset ex-employee, or an angry customer, can stack the search results with damaging information. Listed here are four simple ways you can resist that.
1) Create Facebook, Twitter, LinkedIn, Pinterest, and Google+ pages by using your full name. Extra: adding pics and completing boxes with essential details.
2) Have an SEO expert complete an audit of your online presence. Some rather small, relatively unimportant aspects of websites can make a substantial difference on how Google and various other search engines show your preferred information.
3) Develop a consistent and highly engaging social media presence. Today, there is a wide array of platforms for firms and individuals to engage with others users across the web. Facebook, Twitter, LinkedIn, and Google+ I would recommend having regular activity. Search engines love lively social media accounts.
4) Post a multitude of information to the internet. As search engines find these positive websites that they can adequately link with your brand, there is a feeling of "training" them not only your brand but what information is commonly associated with your brand. Publish meaningful content, interact with a variety of users, and search engines will be good to you.
Original article by Hayden Koch